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THE BUSINESS, DECODED.

The latest industry news and happenings in cycling, written from a business perspective — clear, sharp, no filler. A fresh read every other week.

14 Aug 2026 · 6 min read

The independent bike shop isn't dying — it's repricing

Foot traffic is down and the boom is over, but the shops that survived did something counterintuitive: they raised prices and narrowed focus. A look at the new economics of the local store.

22,August 2026
6:15 pm

The Independent Bike Shop Isn’t Dying — It’s Repricing

Foot traffic is down, but basket value is up. What the smartest local shops changed to survive the post-boom correction.