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THE BUSINESS, DECODED.

The latest industry news and happenings in cycling, written from a business perspective — clear, sharp, no filler. A fresh read every other week.

14 Aug 2026 · 6 min read

The independent bike shop isn't dying — it's repricing

Foot traffic is down and the boom is over, but the shops that survived did something counterintuitive: they raised prices and narrowed focus. A look at the new economics of the local store.

How Is Business In 2026 Cycling Brand Earnings Roundup

Pogacars Paycheck And Pro Cyclings Sponsorship Arms Race

Two Shows One Shrinking Pie Why Europes Trade Show Split Is A Gift To Shanghai

Le Col And The Brutal Economics Of Premium Cycling Apparel

Eurobike Lost The Plot. Now It’s Doing Something About It

Avinox And The Stuctural Reshaping Of The eMTB Category

Raleigh, Lapierre, Ghost — And the Company Struggling To Save Them All

Cycling Is Back: Undeniable Enthusiasm At Cycling World In Düsseldorf

Power Creep, Trail Access, And the Category The Cycling Industry Is Slowly Destroying

Castelli Drops A New Brand Identity — And the Cycling World Has Opinions